Projects

Featured Projects & Branded Campaigns

Campaigns, creative, content, and the receipts behind them. Start with the best proof and scroll down through the rest.

Branded Campaigns

Campaigns
that converted.

Six brand campaigns with the brief and the receipts. Scroll, swipe, or use the arrows.

Rocktrix wheel on a 4Runner climbing rocks in the forest

Rocktrix

Objective

UGC campaign driving sales for Rocktrix as a strong, affordable wheel option — product for content with an affiliate link.

Results

$34,200 in tracked sales · 53 orders · 20% conversion · 270 referrals — promoted across 12 pieces of content averaging 2.1K views, top post 4.4K.

White 4Runner with Cali Raised LED bumper and lights on a dirt road

Cali Raised LED

Objective

UGC with product seeding, website photography, and lifestyle-plus-education content.

Results

21 pieces of UGC, education, and lifestyle content · avg 4.6K views per post · top post 22K views · included product seeding and website/lifestyle photography.

Pink Midland X-Talker radio held inside a Toyota cabin

Midland

Objective

Launch the new T71 pink radios and promote the hard-mounted MXT115.

Results

17.1K total campaign views · 5.7K on the pink-radio launch post · 7.4K reached · 65% from non-followers.

ProClip phone mount holding an iPhone on a 4Runner A-pillar with forest outside

ProClip

Objective

Show how easy ProClip's phone-mount systems are to install and use.

Results

12.7K total views · 1.8K avg views per video across 7 posts.

White 4Runner with rooftop awning parked in a snowy forest at golden hour

Overland Kings

Objective

Showcase a product across multiple posts over several months.

Results

14K total views · top post 4.4K · 71% from non-followers.

White 4Runner with Inspired Overland rooftop tent deployed at a mountain overlook

Inspired Overland

Objective

Lifestyle photography for the brand to reuse across their socials.

Results

Avg 7.6K views per post · top post 12.2K · content repurposed across their channels.

More brands I've created for
Trend & Culture Content

Of the
moment.

Tapping into viral formats, cultural moments, and platform trends.

Product Photography

Photos brands
actually reuse.

Product and lifestyle photography shot and edited in Adobe Lightroom for off-road and outdoor brands, used across websites, product listings, social ads, and event promotion.

Social Media Management

Owning the
whole account.

Strategy, calendar, shooting, editing, captions, and community.

Sesame Communications

Social Media Specialist · 2021–2026

Rebuilt and ran the company's social presence across four platforms with strategy, content, publishing, and reporting.

Maple Valley PONY Baseball League

Social Media Manager · Ongoing

Full ownership of the league's social with game-day content, season updates, registration pushes, and community engagement.